Our Company is guided by our Mission Statement
"To listen to our customer’s needs, then professionally provide service and material at a great value. Honoring God and always treating others as we wish to be treated."
HISTORY
"To listen to our customer’s needs, then professionally provide service and material at a great value. Honoring God and always treating others as we wish to be treated."
1985
First Retail Location – 3175 Buford Hwy Duluth Ga.
In 1985, Donny Phillips started Atlanta Carpets.
Atlanta Carpet started with just a lease on May 17th next to a local hot spot, the Family Restaurant. The foundation of Atlanta Carpets was built on the local folks of Duluth that Donny met at the restaurant next door. Donny started this location, servicing just homeowners with a few installers helping him out. That 1,000 square foot building did not include a warehouse or tow motor, so Atlanta Carpets was built with hard work. We were blessed to grow due to our location in Gwinnett County & Duluth, GA.
1986
Second Retail Location – 3246 Buford Hwy Duluth Ga.
The company continued growing and in 1986, Donny Phillips decided it was time for an upgrade. He was storing his products inside his best friend's garage & it was starting to fill up quickly. He decided to move to a new location that allowed him to store his material on-site in a warehouse. Along with the new location, Atlanta Carpets purchased their first lift motor, which made it much easier for Donny to move product around! In 1986, Atlanta Carpets hired its second and third employees. Alan Franks was one of those, and he remains with us 35 years later. During our time at this location, we also started selling to commercial contractors & some custom builders.
January 26, 2001
Partnering with Southern Rug & Carpet Gallery & Frank Winter
In 2001, Donny Phillips (middle)& Frank Winter (right) met. After doing a few projects together, Donny decided it would be a good decision to become a partner wth Southern Rug & Carpet Company. As Atlanta Carpets continued to grow partnering with Frank at his business, it seemed like a great opportunity to look at each other's business.
The market in was great in Cumming, where Southern Rug & Carpet Company was located, and Frank possessed lots of knowledge that would eventually benefit Atlanta Carpets.
January 30, 2001
Became Atlanta Flooring Design Centers Inc
A few years after the partnership of Atlanta Carpet and Southern Rug & Carpet Gallery, Donny and Frank decided it was time for a name change. Atlanta Flooring Design Centers was the winner! A new name and an energized approach to selling floors was born! Retail, Commercial, and Custom Builder sales all expanded in the early 2000's.
Third Retail Location
Atlanta Carpet continued growing & so did the location! A few years later, Donny decided it was time to upgrade once again. They started building a new location that would have a new showroom & more warehouse space for products. This new location also featured Atlanta Carpet's first loading dock, which made it easier to unload. The expanded showroom allowed for new product lines to be displayed. By then, we started growing beyond Gwinnett & into the metro-Atlanta region.
2007
Third Retail & Corporate Headquarters
3665 Swiftwater Park Drive Suwanee Ga
With continued growth, Atlanta Flooring Design Centers moved to their current location. This location firmly established a home base which anchored our multiple locations. The building located in Suwanee opened the door for more geographical area to grow and call home. This location also had proper office and warehouse space which welcomed the opportunity for what lay ahead. Our new location allowed Atlanta Flooring Design Centers to create a new and updated showroom rivaling any in the Southeast.
April 3, 2009
Opened Builder Branches Charlotte,
NC and Birmingham, AL.
2014
Expansion of The Flooring Outlet
Atlanta Flooring Design Centers works with some of the largest builders in the metro- Atlanta area, so there is a tendency for excess flooring, tile, and materials. Due to this, we decided to create a flooring outlet for local installers and homeowners to come to buy material via "cash & carry".
November 2015
Purchase of Chattanooga Flooring Center
In 2015, Atlanta Flooring Design Centers bought Chattanooga Flooring Center, just 28 miles from the "Flooring Capital of the World".
Chattanooga Flooring Center is one of the top flooring retailers in the Chattanooga area.
October 2018
Addition of 3660 Swiftwater Park Dr
Our builder division kept growing & so did we!
In 2018, we added a new building and warehouse for our builder division.
April 2021
Addition of Flooring Attic Outlet in Buford, GA
As inventory kept expanding and partnerships were growing with other manufacturers, we decided to move our outlet from the Suwanee location to a larger location in Buford. This space allowed us to better serve our customers and make the cash and carry process much easier.
Our Core Values Statement
Teamwork through trust and respect
We believe that people are Atlanta Flooring Design Center's most valuable asset. We believe that our word and dedication to service is a result of our people and our culture. We believe that together as a team, using our diverse talents and skills, we can achieve more. We will help each other to balance our commitments to excellence, our customers, and our community. How we perform as individuals, will determine how we perform as a team.
Integrity
We believe in doing what is right for our customers and fellow team members. We will make every effort to uphold the Core Values and Mission Statement of Atlanta Flooring Design Centers in every action we take and in every decision we make. Our service and reputation rest upon the integrity of each individual's efforts.
Commitment to customer enthusiasm
Our goal is to treat our customers as we would like to be treated. We genuinely desire our customers to know that we value and care about them. We will make every effort to commit ourselves everyday to exceeding their expectations.
Passion for winning
We are committed to continuing Atlanta Flooring Design Center's tradition of winning. We are empowered to overcome obstacles by doing what it takes to meet the needs of our customers and support our fellow associates. Our commitment to our customers is to have the desire and enthusiasm to be the best flooring contractor in Atlanta.
Accountability at all levels
We will live up to our commitments and hold one another accountable. We will take ownership of problems and challenges that confront us and ensure that they are resolved to the satisfaction of all parties. Each day will be embraced as a day of service to the customer and not as "just another job".
Commitment to continuous improvement
Everyday we will take the initiative to find ways to complete our work better, smarter, and faster--and to help each other to improve. We will use all of Atlanta Flooring Design Center's resources to seek opportunities for personal and professional growth and development. Our goal is total customer satisfaction and building relationships for life.
See us in action
community involvement
We're proud to be able to support our local communities. We invite you to take the time to learn about how we've given back over the years.
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